What a website actually does for a small business
Plenty of businesses run fine on word of mouth without one. This is about what changes once you have a website, and the parts people spend money on that do not matter.
Straight answers about getting found online
A new post every week.
How small businesses actually scale with ads
Ads are not a switch you flip. This walks through what has to be working before you spend a dollar, whether you are chasing leads or orders, and why the first month almost always costs more per sale than the third.
Your Google Business Profile is doing more work than your website
For most local businesses the map listing decides who calls, not the website. This covers what actually sits in that panel and why the parts most owners skip are the ones that move you up.